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Success Story Of French Fashion Designer Coco Chanel


coco chanel

The entire world has changed in the terms of fashion. Today, many of the people have entered into this field to make their career and make the world wearing their designer dresses. Well, do you know where the fashion started? Coco Chanel, who was the French Fashion Designer and introduced a successful brand to the world ‘Chanel’ that changed the lifestyle of the world. Let’s took an eye on her story from the beginning.

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Early Life

Early Life
Via historyhole.com

A girl was born on 19th August 1883 in the city of France, Saumur who named as Gabrielle Bonheur Chanel. In her early years, after coco’s mother died, she was take to an orphanage by her father. Her father worked as a peddler. Coco Chanel was grown up by the nuns where she learn how to sew that made her life at a success point later.

Thereafter, in 1906, she worked as a  singer gives her performance in clubs in Vichy and Moulins where she named as ‘Coco’.  It is believed that her name was kept with the song she used to sing, which was the  “Qui qu’a Vu Coco”, “Ko Ko Ri Ko” and the shorten version of cocotte. Coco created dresses which consume less time to wear paired with sophisticated accessories.

 

Career As A Fashion Designer

Career As A Fashion Designer
Via zimbio.com

When she was 20 years Chanel involve with the  Etienne Balsan who help her in setting millinery business in Paris. Soon she left him and joined Captain Arthur Edward Capel. Both the men were helpful in setting Chanel’s Fashion Venture. Arthur Capel was also her love affair and he finance Coco to start the first shop in 1910. Although their love lasted for 9 years and then Capel married to an English aristocrat.

As the time went on she added many stores in Deauville and Biarritz, it was about 1913 when she started her boutique and making clothes. Her first clothing success came from a dress she fashioned out on a chilly day- The Old Jersey.

In the 1920s her business earn new heights when Chanel create her signature scent name ‘Chanel 5’ drew inspiration which was carry by the department store. One deal was negotiate with the businessman Wertheimer where he said that 70% profit of the fragrance with carry out by the business and only 10% shared by Chanel. Her Chanel 5 fragrance became the massive sources of revenue.

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Turning Point Of Life

Turning Point Of Life
Via pyjamapeople.in

In 1919, she comes under the couturier and established the huge building in 31 rue Cambon, which is the most fashionable district in Paris. In 1930 her business began to down, but by 1935 her entire empire extended that Chanel appointed 4000 people in the business to work. Her shops were close at the time of World War II just because of the other designer i.e. Elsa Schiaparelli. Later in 1945, she moved to Switzerland after the end of the war. After ten years she again back to Paris and start her close house and began making new clothes, unfortunately, this time her new collection was not much receive by the people. There held a good thing that her designs were very much praise by the British and Americans.

 

Major Work Done By Her

Major Work Done By Her
Via nybooks.com

Coco Chanel created an iconic product in terms of Chanel No. 5 than her legendary concept of the little Black dress.  Also, her iconic Chanel bag created in 1955 which made a style statement and luxury product for the women. And last legendary work done by creating Chanel Suit.

Coco was the first fashion designer at that time who spotted  on the Time Magazines in the list of 100 of most influential people of the 20th century

 

Conclusion

Conclusion
Via pinterest.com

Coco has suffered many ups and downs in her life and her story is really very inspiring to the new generation people. She was the one entrepreneur who never thought any work small. Instead,  Coco gets inspired by herself and done something else to achieve something big in her life. Coco Chanel died on 10th January 1971 in Paris, France, but she introduced women with fashion.

coco chanel

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